What are YOU doing this Saturday??
Valerie Mayen of Yellowcake Shop is hosting her third annual fashion event, Hullabaloo, at the Cleveland Masonic and Performing Arts Center. The event will take place this Saturday, November 15th at 8:30pm. The collection titled “Liberation” was inspired by the designer’s work with charity organizations throughout India, Africa, and Central America.
“I wanted to create the collection to express the vibrancy and brilliance of these children and the cultures that they live in. Through color, texture, silhouette, and form I wanted to express each country's unique characteristics and originality.” Said Valerie.
Here are some of my favorite pieces I am looking forward to seeing on the runway....
For the past four years Valerie has been an active supporter and volunteer for the H.A.L.O. Foundation, an organization that “empowers youth in the greatest need to become contributing members of their communities”. She has visited H.A.L.O. orphanages in Uganda and Gulu, and done work in Jaipur, Mumbai, and her family’s native country of Guatemala. These experiences lent the inspiration for Valerie’s designs, and as always five percent of all proceeds will go directly back to the children. In addition, one hundred percent of this year’s bar proceeds will benefit the PMP cancer research foundation.
You may remember Valerie from Project Runway - season 8, as she won national recognition from this!! Yellowcake Shop has been a cherished addition to the Gordon Square district since opening in November 2011. Yellowcake takes pride in locally crafting fine garments, fashion with a conscience, and being an active force in the Cleveland community.
Event doors open to the public at 7pm and the show will begin promptly at 8:30. Each unique piece featured on the runway is to be sold in a post-show auction. Additional apparel, shoes, accessories and furniture designed specifically for the occasion will also be merchandised. Guests are invited to stay for music and dancing with DJ Alex Hitchens until the night concludes at 1am.
Per Yellowcake: “ We believe in creating boldly fashioned clothing that sustains and supports a healthy humanity. Employing local, supporting our neighbors and aiming to do well by doing good.”
Tickets are selling quickly and can be purchased at http://www.doyoubaloo.com/tickets.html via phone:  236-4073 or in store at 6500 Detroit Ave. and range in price from $20-120 based on seating preference.
Fashion for a cause is my kind of fashion! Valerie Mayen is such creative + talented designer , I am so excited to see this show.
See you all there!! xoxo